On January 8, 2019, Nouryon, a Biobased and Renewable Products Advocacy Group (BRAG®) member, announced the official launching of the Imagine Chemistry challenge. A program focused on startups, scale-ups, university spin-offs, and other new comers in chemistry, the challenge aims to increase developing business’ opportunities to collaborate in the commercial adoption of green chemistry. In the 2019 edition of the challenge, Nouryon is seeking solutions to five areas:
- Sustainable bio-based surfactants for everyone;
- Label-free chemistries;
- Sensing in demanding chemical environments;
- Performance-boosting nanoparticles; and,
- Pushing frontiers of chemical innovation.